E Commerce

Online shopping

The purpose of ecommerce is simple – make it easy for your customers and prospects to purchase products or services.  The more intuitive the process – the more likely you are to make a sale.  There is not a one-size fits all solution.  The gamut runs from auction sites, such as Ebay to your own enterprise custom –created- software.  The key is deciding which solution or combination will work best with your goals.  Wisconsin Strategic Web Marketing knows how to navigate that process and integrate the wisest solution for your business. Whatever the solution it will always be easy-to-manage!

Our expertise also includes the following:

  • Hosted Ecommerce Solutions: Hosted solutions provide web-hosting and shopping cart software as one. You don’t have to worry about securing servers or maintaining them on your own. Hosted solutions also provide continuous software updates. The drawback is that you don’t have full control over every fine detail of your store, but the functionality is typically there.
  • Licensed Ecommerce Solutions: Out-of-the box software installed on your server .  You have total control but may have to pay for updates and upgrades.
  • Open Source Ecommerce Solutions:  Are typically free software downloads that require large amounts of custom coding and technical knowledge. Upon download, you’ll begin building your online store and all its features from scratch. If you have the knowledge or resources to develop your store this way, there is a higher degree of flexibility.